Up till now, women have had to struggle with heavy, clunky pens made for men's tough, calloused hands. But no longer! Say hello to the BIC for her pen, made specially for a woman's - Agh! Sorry. I can only stand so much of this drivel, even if it is me writing it.
Do go and look at the pens on amazon, though. The reviews, as always, are hysterical. And thank you to Sociological Images for drawing my attention to it. Their article has more examples (some NSFW) of unnecessary gendering in advertising.